Baselworld is poised once again to capture the hearts and minds of everyone interested in the global watch and jewellery industry. With around 1'500 prestigious brands representing every sector expected to participate, Baselworld 2015 will bring together all the key players from watchmakers to jewellers, from diamond, pearl and gemstone dealers through to machinery manufacturers and other suppliers.
The watchmaking industry has a reputation for consistently innovating and adapting to match the market needs and requirements. It enjoyed a remarkable growth between 1995 and 2012, especially considering its repositioning toward high-end products since the 1990's.
Swiss watchmakers saw their exports jump from CHF 7 billion in 1995 to almost CHF 22 billion in 2013.
The jewellery industry is no exception and also continues to flourish. Last year, the industry reported annual global sales of CHF 179 billion. While rose gold has dominated the halls of Baselworld for the past few years, it seems as though yellow might be on the cusp of a resurgence. Brands are starting to explore the possibilities of using yellow gold again and not just for one-off pieces. "Radiant Orchid" is another colour being embraced by the jewellery industry with designers incorporating this into their collections.
Baselworld is the focal point of the industry, where all players showcase their creations and innovations.
Date Thursday, 19 March to Thursday, 26 March 2015
Venue Messe Basel
Organisers MCH Swiss Exhibition (Basel) Ltd.