The Rue du Rhône is an elegant street, close by the shores of Lake Geneva below the enchanting historic city centre. The street hosts sophisticated cafes and exclusive boutiques run by international luxury brands. In close proximity to sister brands Breguet and Blancpain, the new Glashütte Original & Jaquet Droz store is located amid world-famous Haute Horlogerie brands.
A great number of watch enthusiasts and connoisseurs had accepted invitations from the two firms and enjoyed a tour of the new boutique’s well thought out and superbly designed interiors at the official opening on Wednesday evening.
The boutique links the two brand worlds in a harmonious manner: on the left in the new boutique Jaquet Droz welcomes its guests with an elegant combination of colours in back, grey and silver, while Glashütte Original on the right presents a successful mix of materials in dark moor oak, beige enamel surfaces and light-coloured leather. Both brands are thus able to create, with their elegant and minimalist style, an atmosphere that is comfortable and welcoming at once.
Visitors to the 60 square metre former Tourbillon Boutique are invited to explore the exclusive collections of the two prestige brands. In addition, during the first few weeks, exceptional treasures of both Glashütte Original and Jaquet Droz are on display for illustrating the art of watchmaking and to mark the opening of their shared boutique.
The Saxon watchmaker will show the most complicated and expensive watch ever developed by the manufactory: the Grande Cosmopolite Tourbillon. This fascinating timepiece straps the world and its 37 time zones onto the traveller's wrist.
This complicated wonder enables the world traveller to track the time of day or night at home and on the road simultaneously, in any two of the official 37 world time zones. The ingenious time machine can handle even a change from March 1st to February 29th or 28th, with no additional manual intervention required. It is a combination of hand-crafted complications – an astonishing achievement, and a world first for mechanical watches. This exclusive masterpiece is limited to 25 pieces worldwide.
Rue du Rhône 40
CH – 1204 Geneva
Tel: +41 22 319 23 49
Monday – Friday 10:00 – 18:30
Saturday 10:00 – 17:30