On December 6th, Hublot opened the first Hublot Galerie in Miami's famed Design District.
With this opening, the brand is unveiling a completely new retail concept in the high-end arty vibe of Miami Design District, once again marking Hublot's expansion into all of the important luxury shopping areas across the world.
This location will be the first Hublot boutique to carry only the most exclusive limited-edition and high complication pieces from around the globe, some of which have never before been seen in the U.S. The Design District’s boutique will also introduce its Hublot Galerie Collector’s Club, which will bring collectors and aficionados together into the intimate world of Hublot luxury.
"We believe that the Design District is the future of Miami. With its al fresco shopping mall and restaurants, it has become the coolest place to be. The Design District is very arty with its many galleries and Pop Art vibe. We therefore wanted to take inspiration from this and create a boutique with a new gallery-inspired design.”
Hublot CEO Ricardo Guadalupe hosted a Grand Opening Event, during which Hublot unveiled a uniquely designed installation from Paris-born artist, Mr. Brainwash. To kick-off the event, Brand Ambassador Usain Bolt led a group of local children in a special sprint race along a track in front of the boutique to support the Usain Bolt Foundation. Also on display during the event was a one-of-a-kind Big Bang Unico timepiece and watch box designed by Mr. Brainwash himself - unveiled at the Bal Harbour Boutique the night before – an expression of art inspired by Mr. Brainwash’s famed Mona Lisa painting. The single timepiece and matching box reflect Mr. Brainwash’s artistic interpretation of an Hublot watch.
As an ambassador for Swiss heritage throughout the world, Hublot has chosen to defend and promote Swiss values in general, which is exemplified throughout the boutique’s décor and atmosphere. The boutique interior reflects a natural and raw atmosphere with wooden embellishments, inspired by the Swiss mountains.