TAG Heuer announces that it will refrain from raising its prices in the eurozone, Japan or Singapore. Conversely, there will be an average price reduction of 8% in Switzerland, China, the USA, the Caribbean, Central America and South America, of 7% in the United Kingdom and of 13% in Hong Kong.

This new price policy represents an extremely reassuring, positive, constructive and dynamic message for its customers and brand partners, comments  TAG Heuer.