As the embodiment of both tradition and modernity, mastering the latest engineering techniques even as it continues to cultivate ancestral skills, Zenith is proud -- this year more than ever -- to partake of both History and the Avant-Garde. Through careful renovation of the Manufacture's main building, the brand has proven its attachment to its watchmaking heritage, just as it has contributed to honouring the addition of Le Locle's industrial architecture to UNESCO's World Heritage list.