At the Tribeca Film Festival® in New York, IWC Schaffhausen toasted the art of filmmaking and showcased their support for emerging artists at the third annual “For the Love of Cinema” gala dinner. IWC CEO Georges Kern cohosted the evening with Tribeca Film Festival® founders Jane Rosenthal, Robert De Niro, and Craig Hatkoff. The luxury watch manufacturer  delighted the 250 notable guests with the presentation of the IWC Filmmaker Award, which went to this year’s honoree, Deb Shoval. IWC brand ambassador Christoph Waltz and the host, comedian Joel McHale, entertained the crowd before an exclusive performance by singer Sarah McLachlanclosed the evening’s event.

The Swiss luxury watch manufacturer founded its IWC Filmmaker Award several years ago to support emerging filmmakers on their path of innovation and creation. IWC presents the award as part of its commitment to the film festivals of Beijing, Zurich, London, and Dubai, and now for the third time in its role as Official ‘Festival-Time’ Partner of the Tribeca Film Festival in New York.

IWC CEO Georges Kern presented this year’s award winner Deb Shoval with the $25,000 film grant as well as a Portofino Hand-Wound Eight Days Edition “Tribeca Film Festival” (Ref. IW510111). IWC created this special timepiece – limited to just 100 watches – in honor of its partnership with the Tribeca Film Festival. Apart from this, the brand auctioned off the Portofino Monopusher Edition “Tribeca Film Festival” Unique Piece (Ref. IW515105) in 18-carat white gold at an online-only auction through Christie’s, that garnered $50,000, with the entire proceeds supporting Tribeca Film Institute.